Product Profile of Direct Dyes For Hair Colouring

Direct Dyes for Hair Colouring are materials of low molecular weight, which are small enough to infuse into the hair shaft. The Dyes can be used for tone on tone applications, to subtly enhance the hair`s natural colour, or to blend/ cover up to 30% grey. The Dyes are usually applied without peroxide or ammonia and therefore cannot produce a colour lighter than the hair`s original shade, as the colouring process does not involve any bleaching of the hair`s natural pigment. The Direct Dyes for Hair Colouring are coloured molecules and has no chemical reaction involved in their use.

Key Features of Direct Dyes For Hair Colouring

• These are materials of low molecular weight, which are small enough to infuse into the hair shaft
• Can be used for tone on tone applications, to subtly enhance the hairs natural colour, or to blend/ cover up to 30% grey
• Usually applied without peroxide or ammonia and therefore cannot produce a colour lighter than the hairs original shade, as the colouring process does not involve any bleaching of the hairs natural pigment
• Coloured molecules and has no chemical reaction involved in their use
• Produce a vibrant colour palette and enable formulators to work across a wider range of ph conditions