This innovative display medium that has castors to move it from place to strategic place is useful in outdoor as well as indoor advertising application. The continuous changing backlit display projects upto ten images. Thus multiple messages can be conveyed through a single unit. The clarity and vibrancy of the images will make it stand out. Smooth and noiseless functioning, customisability, easy installation, operation, and maintenance, apart from high visibility, all go into making this a product worth having. Illuminator is available in two sizes - 3ft x 2ft and 2.5 ft x 1.5 ft. Both sizes are available in landscape and portrait modes. The scrolling movement is from top to bottom and from left to right. Apart from the pedestal model it is also available in hanging and wall mounted models.